Tagged Posts

Useful, insightful and sometimes whimsical information.

Build an effective blogging strategy in 10 steps

Like dieters, most business blog owners start with the best of intentions. They know that blogging is good for their business. They know that it’s going to take some Read more

Make Your Next Hire Write

In “Rework” by Jason Fried and David Heinemeier Hansson, the authors recommend that when making a hiring decision, if all other considerations are equal, go with the better writer. Read more

Good web design equals good writing

For most businesses, the optimum online experience is primarily a reading experience. Learn why this is so.Read more

Unlocking Search with Keywords

Anything that gets typed into a search engine is a keyword. Keywords that are used often in search are called “seed keywords”. Seed keywords can be so general that Learn more about keywords

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